By Our Correspondent | Opening Doorz Editorial | March 13, 2018
Techframe, the Hublot watch designed by Ferrari to celebrate the 70th Anniversary of the Prancing Horse, received the iF DESIGN AWARD 2018. This award is among the most prestigious from among the largest design competitions in the world.
The recognition was conferred by a jury of 63 independent international experts reunited in Hamburg. Since 1953, designers, manufacturers and users have looked to iF as a seal of excellence, a testimony of quality, and a challenge to the competition. For users, it is a symbol of trust. A globally recognized trademark for excellence in design.
Designed by Ferrari, crafted by Hublot
The Techframe Ferrari 70 Years Tourbillon Chronograph is the result of a team effort that began with Ferrari in Maranello and ended in Nyon with Hublot. This new line in Hublot’s collections is intended to offer a watch that is deeply rooted in Ferrari’s DNA—combining strength, performance and agility—while being produced and perfected by the Hublot watch manufacture: a perfect fusion of the automotive and watchmaking worlds.
The Ferrari design approach
The Techframe was designed by Ferrari using the same creative processes as that used to develop a new sports car. The starting point for the designers was the Hublot movement—the “engine” of the watch—around which they freely designed a high performance chassis. Like that of a Ferrari, its lattice structure (that is unique in the world of watchmaking) offers maximum strength for minimal weight.
The Ferrari logo is clearly visible at the 9 O’clock position whilst the Hublot logo is at 5 O’clock. The sapphire dial reveals the cutting edge mechanics that it shelters, and an external raised section holds the timer. A matt black block designed by Ferrari, affixed to the sapphire holds a race-inspired twin half-second counter at 3 O’clock, the minutes counter at 11 O’clock and the column wheel at 1 O’clock—the brain controlling this sleek chronograph with tangential coupling.
Under the bonnet of this thoroughbred
The Tourbillon Chronograph is driven by a movement that was designed and developed by Hublot: the new HUB6311 calibre with manual winding comprising 253 components which offers 5 days of power reserve. The single-button chronograph—one button for the start-stop-reset functions—that is considered as the best of the best by specialists, is handled by an original lever in Ferrari red anodised aluminium.
Treated with ruthenium anthracite, this finely tuned “engine” also stands out by its imposing tourbillon that is visible on the dial. Thanks to an ingenious construction principle, this innovative mechanism offers both the aesthetics of a flying tourbillon and the operational stability of a tourbillon with two pivot points. This double advantage is made possible by a sapphire crystal, which is practically invisible, placed above the cage that rotates once a minute and holds the upper part of the tourbillon using a bridge.
Hublot and Ferrari: a partnership of future innovations
In addition to the Techframe Ferrari 70 years Tourbillon Chronograph, 2017 has marked the renewal of the partnership between Hublot and Ferrari. Hublot is the official watch and chronometer of Ferrari and of Scuderia Ferrari, and also sponsors of GT sporting activities, like the Ferrari Challenge. Visible on the cars, helmets, gloves and race suits of the F1 drivers, Hublot lives at the pace of the star team’s competitions.
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